Driving growth and network expansion with hybrid branches

Valiant Bank is based in Switzerland and offers a range of retail banking services for private individuals and SMEs. From 2014 to 2017, there was a notable decrease in the number of personal assisted transactions, which fell by 35% overall. In response, Valiant reduced branch opening hours and, by the end of 2016, over half of the branches were open for just three hours a day.

Even so, the footfall was less than necessary to make continued operation of all branches viable. As a mid-sized bank, the choice was either to close branches or adopt a new expansion strategy. In 2016 and 2017, Valiant made the decision to expand – increasing their digital capabilities while opening new branches in Romandie, Jura, and East Switzerland.

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